Choosing a loyalty management software platform might be hard, given the many possibilities. If you’re a new business owner or marketing professional (e-commerce and SaaS Focus), this guide will help you start.

We have examined over 13 famous customer engagement software alternatives for 2024. Each tool analyzes essential features, price structures, and customer comments.

What Is Loyalty Management Tools?

Technology like customer loyalty software helps companies build long-term relationships with customers. With this tool, businesses can create and improve customer reward programs that encourage customers to buy again.

Beyond savings, it offers significant tools to create an interesting experience:

• Identify your loyal consumers and enroll them in a loyalty program.
• Collect zero- and first-party consumer data.
• Customize the program logic, rewards, and levels to reflect consumer behavior and preferences.
• Track member-program interactions. Interface with other systems easily (ideally via APIs).

No doubt, loyalty program software solutions are the key to consumer loyalty and sustained e-commerce success.

Key Criteria For Selecting the Best Loyalty Platforms

When comparing loyalty program technology, consider these factors:

• Ease of use: Look for a straightforward platform to install and operate without code skills.
• Customization options: Customize rewards, branding, and communication channels to create a program that inspires consumers.
• Integration capabilities: Ensure the platform integrates with your eCommerce and CRM platforms for a uniform experience and better data management.
• Customer support: Consider the availability and timeliness of support channels for problem resolution.
• Pricing: Budget-friendly and scalable. Choose a platform with pricing that fits your budget and offers options to grow as your business does.
• User reviews and ratings: Read user reviews and ratings to learn about the platform’s performance and usability from other companies.

In the section below, we will list 13 excellent loyalty management solutions.

Top 13 Loyalty Management Software In 2024

We have investigated and analyzed the best 13 loyalty management tool options. Choose a platform based on features, cost, and user ratings to connect with customers and grow your e-commerce company.

1. BON Loyalty

According to a CX trends study, consumers would spend more with businesses offering excellent customer service, and 75% of them would. 

BON Loyalty Rewards & Referrals could be your hidden weapon for improving customer experience (CX) and retaining customers. With this Shopify app, you can develop a complete loyalty program to strengthen connections and encourage repeat purchases.

Rating upload 2024: 4.9/5.0 ⭐ (1,491+).

Key features:

• Program types: Memberships, Referrals, Reward programs, VIP tiers.
• Customizable rewards: Fully customizable rewards with expiration dates to combine discounts.
• Multilingual capabilities: Support for 250+ languages in the loyalty widget and emails.
• Advanced features (loyalty page, point expiry, points on product pages, VIP tiers).

Work with:

• Shopify Flow.
• Shopify POS.
• Checkout.
• Fera Product Reviews.
• LAI Product Reviews.
• Judge.me Product Reviews.
• Headless – Hydrogen.
• PageFly Landing Page Builder.
• Klaviyo: Email Marketing & SMS.

Application administration languages:

• English.
• German.
• Spanish.
• French.

Pricing: Starting from $25/month for the basic package to $349/month for the professional plan.

2. Smile.io

Smile: Loyalty & Rewards helps small companies manage loyalty programs. Points let consumers earn and collect incentives, VIP features let companies build tiers for their top customers, and referral capabilities reward users for sharing the product with friends and coworkers.

Rating upload 2024: 4.9/ 5.0 ⭐ (6,061+).

Key features:

• Program types: Referrals, Reward programs, VIP tiers.
• Multilingual capabilities: Translate your loyalty program to one of 6 languages automatically.
• Integrate your preferred email, review, and customer service applications.
• Remind consumers of points and referral links using Nudges to interact.

Work with:

• Shopify Flow.
• Shopify POS.
• Checkout.
• Judge.me Product Reviews.
• Klaviyo: Email Marketing & SMS.
• Mailchimp.
• Gorgias.
• Okendo.

Application administration language: English.

Pricing: Starting at $49 per month for the basic package and $999 per month for the plus plan.

3. Yotpo Loyalty & Referrals

A user-friendly loyalty program, Yotpo Loyalty & Referrals enables e-commerce companies to build close relationships with customers and create long-term development.

Rating upload 2024: 4.7/5.0 ⭐ (2,507+)

Key features:

• Program types: Referrals program, VIP tiers, Reward programs.
• Actionable insights: The key indicators examined are ROI (Return on Investment), Average Order Value (AOV), and Lifetime Value (LTV).
• 20+ pre-built campaigns ready to start.

Work with:

• Shopify Flow.
• Shopify POS, Checkout.
• Yotpo’s ecosystem.
• Gorgias.
• SMSbump.
• Klaviyo: Email Marketing & SMS (Upload Gold plans).
• Recharge Subscriptions. (Upload Gold plans)

Application administration language: English.

Pricing: The installation is free, and the Gold plan is $199 monthly. 

4. TapMango – Customer Loyalty & Online Ordering

TapMango allows you to establish your customized loyalty program. Engage consumers with our strong SMS/Email marketing, get new customers with our referral system and online review boost, enhance income through flash sales and mobile ordering, connect with your POS, and much more.

Rating upload 2024: 4.8/5.0 ⭐ (163+) on Capterra.com

Key features:

• Multiple earning options: Offer points for check-ins, purchases (manually and via POS integration), specialized items, VIP status, and happy hour to engage customers.
• Manage memberships effortlessly using the merchant interface and promote them via your mobile app or dedicated URL.
• Multiple enrollment options: Customers may enroll in your program by tablet, mobile app, online, or SMS.
• Performance tracking & analytics: Track metrics like customer visits, sign-ups, spending habits, and loyalty program performance across all locations.

• Punch cards: Implement digital punch cards to reward repeat customers and gamify loyalty (accessible to companies with branded apps).
• Automated segmentation: Segment customers by spending, visit frequency, or other factors.

Work with:

• Shopify POS.
• Square POS.
• Lightspeed Retail (X-Series) POS.
• Lightspeed Retail (R-Series) POS.
• Clover POS.
• MindBody POS.
• Toast | Restaurant POS.
• Open API POS.

Application administration language: English.

Pricing: TapMango’s monthly costs are customized according to business needs and goals.

5. Zinrelo Loyalty Rewards Platform

Zinrelo is the best loyalty management software for restaurants. They offer deep data analytics, an enterprise-grade technology platform, and continuous strategic consulting. Access transactional, social, advocacy, engagement, behavioral, and emotional aspects of loyalty.

Rating upload 2024: 4.8/5.0 ⭐ (49+) on Capterra.com

Key features:

• Program types: Referrals program, VIP tiers, Reward programs.
• Omnichannel capabilities: Points could be earned and redeemed online, in-store, and mobile.
• Multilingual capabilities: Users may view the rewards program in their language.

Work with:

• Shopify POS.
• Lightspeed Retail (X-Series) POS.
• Lightspeed Retail (R-Series) POS.
• Clover POS.
• Heartland POS
• NCR POS
• Oracle NetSuite SuiteCommerce POS.
• Micros POS.
• InTouch POS.
• RetailOne POS
• NewOrder POS.
• edea POS.
• Verifone POS.
• כספיט (Kaspit) POS.
• Hyp POS.
• Omega POS.
• GLS Retail POS
• ComPOS.
• Possibly BixBox POS.
• Aviv POS.
• Vend POS.
• Revel POS.
• Toshiba SurePOS
• RetailEdge POS.

Application administration language: English.

Pricing: Free to set up for Shopify shop and Zinrelo’s monthly expenses depending on business size and goals.

6. Annex Cloud: Enterprise Loyalty Platform

AnnexCloud is a loyalty system combining referral, user-generated content, and gamification modules. According to online user evaluations, platform installation can be resource-intensive, particularly for less experienced development teams.

Rating upload 2024: 4.2/5.0 ⭐ (39+) on Capterra.com

Key features:

• Loyalty AI and data management: Based on customer signals, AnnexCloud provides real-time customization, intelligent suggestions, and automated segmentation.
• Advanced setup: AnnexCloud customers may build up custom reward actions, gamified tiers, points expiry rules, and prizes (which can be produced using their own coupon system).

Work with e-commerce platforms:

• Adobe Commerce (Magento).
• BigCommerce.
• commercetools.
• Maropost.
• NetSuite SCA.
• Salesforce Commerce Cloud
• SAP Commerce Cloud.
• Spryker Commerce.
• Workarea.

Application administration language: English.

Pricing: The price starts at $15,000 per year.

7. FiveStars

Businesses may customize communication by identifying and segmenting customers by gender, age, and spending habits using Fivestars. The platform also includes an app that allows customers to identify any local company that utilizes Fivestars and participates in reward programs.

Rating upload 2024: 4.6/5.0 ⭐ (1,284+) on Capterra.com

Key features:

• Omnichannel loyalty programs.
• AI and automation.
• Open and flexible platform.
• Customer segmentation.
• Customer database.
• Autopilot campaigns.

Work with e-commerce platforms: Shopify.

Application administration language: English.

Pricing: FiveStars offers plans ranging from $109 to $199 per month, with extra costs for text message overages.

8. Kangaroo: Loyalty And Rewards

The Kangaroo reward system enables organizations to develop loyalty programs and point systems. Kangaroo also provides reporting and analytics, which may help businesses track what works and discover areas for development.

Rating upload 2024: 5.0/5.0 ⭐ (7+ reviews)

Key features:

• Customized with your company’s colors, logo, graphics, and photos.
• Points per dollar, incentives, and redemptions encourage repeat purchases.
• SMS, email, and push alerts can target customers with appropriate offers.

Work with:

• Shopify POS.
• MailChimp.
• Klaviyo: Email Marketing & SMS (Upload Gold plans).
• Constant Contact: Email & SMS.
• Judge.me Product Reviews.
• Heartland POS
• Lightspeed Retail (X-Series) POS.
• Lightspeed Retail (R-Series) POS.

Application administration language: English.

Pricing: Ultimate plan is $199/ month.

9.  Rivo Loyalty & Referrals

Rivo Loyalty & Referrals was founded to deal with the issue of unchanging product quality and increasing pricing in competing loyalty app. Rivo Loyalty refreshes products weekly utilizing new Shopify’s tech.

Rating upload 2024: 4.9/5.0 ⭐ (2014+)

Key features:

• Program types: Affiliate programs, Cash-back programs, Memberships, Referrals, Reward programs, VIP tiers
• A completely customized loyalty and referral program that drives your analytics.
• Designed for fast-growing DTC companies.

Work with:

• Shopify Flow.
• Shopify POS, Checkout.
• Gorgias.
• Klaviyo: Email Marketing & SMS (Upload Gold plans).
• Postscript SMS Marketing.
• Attentive: SMS + MMS Marketing.
• Sendlane: Unified Email & SMS.
• Skio Subscriptions (YC S20).

Application administration language: English.

Pricing: Start with free installation up to the plus package of $499/month.

10. Perkville: Customer Referral & Rewards Program

Perkville is a web-based platform for designing, managing, and monitoring incentives. Create your loyalty program for gyms, spas, salons, and more!

Rating upload 2024: 4.7/5.0 ⭐ (35+) on capterra.com

Key features:  Automated rewards program.

Work with e-commerce platforms:

• Shopify.
• WooCommerce.

Application administration language: English.

Pricing: The monthly fees for Perkville are goal- and company-specific.

11. AppCard Personalized Loyalty Marketing Programs

AppCard is the simplest method to personalize rewards and retain consumers that drive your company forward. Their loyalty and rewards systems are completely automated, so cashiers do not have to manually input points, and consumers do not need to carry a card.

Rating upload 2024: 4.4/5.0 ⭐ (2312+) on cuspera.com

Key features:

• Digital punchcard: Customize digital punch cards.
• Cross-merchant: A cross-merchant rewards program lets customers earn and spend points at several businesses with surrounding merchants.
• Fully automated: AppCard instantly adds points and punches for purchases at any POS.

Works with any POS.

Application administration language: English.

Pricing: AppCard’s monthly charges vary depending on the size of the business and its aims.

12. Loyalzoo – Digital Loyalty

Loyalzoo is a digital loyalty solution created for Shopify POS that enhances the in-store experience and works well on websites. Customers may join up using their phone number or email address, or they can add your shop’s branded pass to their Apple or Google wallet.

Rating upload 2024: 4.4/5.0 ⭐ (106+) on capterra.com

Key features:

• Automated point allocation depending on spending, both in-store and online.
• Customers could have added Apple and Google wallet passes that are branded for your shop.

Works with:

• Clover POS.
• Square POS.
• Sumi POS.
• Poynt POS.
• Fiserv POS.
• PAX POS.
• Sunmi POS.

Application administration language: English.

Pricing: Start at $47/month (per store) and add SMS to customers for $30/month.

13. LoyaltyLion Rewards & Referral

LoyaltyLion improves consumer experiences by integrating a loyalty page into your website and shopper journey. Use loyalty points and rewards to boost enrollment and repeat customer rates.

Rating upload 2024: 4.6/5.0 ⭐ (581+)

Key features:

• Program types: Custom programs, Memberships, Referrals, Reward programs, Subscriptions, VIP tiers.
• Create a customized loyalty page to integrate your program into your website.
• Loyalty emails and reminders can help increase program participation and good behavior.

Works with:

• Shopify Flow.
• Shopify POS, Checkout.
• Recharge Subscriptions.
• Klaviyo: Email Marketing & SMS.
• Okendo: Product Reviews & UGC.
• Omnisend Email Marketing & SMS.
• Attentive: SMS + MMS Marketing.
• Gorgias.

Application administration language: English.

Pricing: Free to install and paid plans from $249/month.

Detailed Comparison Of The Top Loyalty Management Software

This table summarizes prominent rewards program tools:

Software	Key Features	価格	Additional charges on orders	Free Trial	User Rating (2024)	E-commerce Integrations
BON Loyalty	Memberships, Referrals, Rewards, VIP Tiers, Pop-up Management, Multilingual Support	Starts at $25/month.	No	Yes	4.9/5.0 ⭐	Shopify
Smile.io	Referrals, Rewards, VIP Tiers, Pop-up Options, Multilingual Support	Starts at $49/month.	$20 per 100 orders more.	Yes	4.9/5.0 ⭐	Shopify
Yotpo Loyalty & Referrals	Referrals, VIP Tiers, Rewards, Actionable Insights, Pre-built Campaigns	Free Install, $199/month (Gold Plan).	$0.20 per order after 500 monthly orders.	Yes	4.7/5.0 ⭐	Shopify
TapMango	Multiple Earning Options, Memberships, Enrollment Options, Performance Tracking, Punch Cards, Segmentation	Custom Pricing.	2,500 monthly orders, $20 per 100 more.	Yes	4.8/5.0 ⭐	Shopify
Zinrelo	Referrals, VIP Tiers, Rewards, Omnichannel, Multilingual Support	Custom Pricing.	Free app for 500 loyalty members.	No	4.8/5.0 ⭐	Shopify, BigCommerce, Many POS Systems
Annex Cloud	Loyalty AI, Data Management, Advanced Setup	Starts at $15,000/year.	No	No	4.2/5.0 ⭐	Adobe Commerce, BigCommerce, Many Platforms
FiveStars	Omnichannel, AI & Automation, Segmentation, Analytics	$109-$199/month + text message fees.	$0.19 per order after 150 monthly orders.	No	4.6/5.0 ⭐	Shopify
Kangaroo	Customization, Points & Incentives, Multi-channel Marketing	$199/month (Ultimate Plan).	This plan covers 1000 orders, after which.20 cents per order applies.	No	5.0/5.0 ⭐	Shopify
Rivo Loyalty & Referrals	Comprehensive Program Design, Analytics Focus	Up to $499/month.	$49.50/pm for 400-order retailers. $79/pm for 600 orders.	Yes	4.9/5.0 ⭐	Shopify
Perkville	Automated Rewards, Appointment Integration	Custom Pricing.	No	Yes	4.7/5.0 ⭐	Shopify, WooCommerce
AppCard	Automated Points & Punches, Cross-merchant Programs	Custom Pricing.	No	No	4.4/5.0 ⭐	Many POS Systems
Loyalzoo	Automated Point Allocation, Branded Wallet Passes	Starts at $47/month (per store).	No	Yes	4.4/5.0 ⭐	N/A
LoyaltyLion	Custom Programs, Loyalty Page Integration, Loyalty Emails	Starts at $249/month.	No	Yes	4.6/5.0 ⭐	Shopify

How To Choose The Right Loyalty Program Tools For Your Business?

Choosing the correct platform for your business requires thorough investigation as every platform offers different capabilities. This complete guide will provide you with the knowledge required to negotiate the selection process boldly:

Assess Your Business Needs

Knowing your company’s demands and those of customers is the secret to success with your loyalty program. Examining a few important factors:

Understanding Your Business Goals

• For Customer Retention goal:

According to Customer Retention Technology research, 65% of a company’s revenue comes from recurring business with current customers. Loyalty programs that reward repeat purchases with points, awards, or special deals is your hidden weapon.

Recommend: Solutions such as BON Loyalty (for Shopify stores), Smile.io, and Rivo Loyalty & Referrals, which are recognized for their strong loyalty program structures and referral features.

• For data-driven decision goals:

You may get a lot of useful data from loyalty programs if they integrate well with your e-commerce platform.

Recommend: Software such as Zinrelo or FiveStars often offers advanced data analytics dashboards that let you track your customers’ activity, preferences, and buying habits.

Knowing Your Customer

Knowing the age, gender, and location of your target market could help you build a reward program a lot.

According to commercetools -commissioned YouGov survey, 71% of millennials (35-44) join loyalty programs for discounts. While those 55 and older are less likely to use their rewards. There are genuine program design alternatives.

As an example, gamified mobile applications might be a hit with millennials and Gen Z. But a simpler points system that works with your website can be more appealing to the older generations.

Learn about your company goals and ideal customer to pick the right loyalty management software for your e-commerce strategy.

Evaluate Features And Integrations

Now, let’s look at some key qualities to keep an eye on:

• Rewards variety: Rewards might vary from discount points to early bird sales or product access.
• Seamless integration: Integrating loyalty programs with CRM and marketing automation platforms is important. This speeds up the flow of data and makes managing programs easier.
• Mobile-Friendly functionality: Now that mobile shopping is so popular, you need a reward program that works well on phones. Look for software that has mobile apps that are easy for both you and your customers to use.

Remember that the best loyalty program tools fit right in with your business and your customers.

Consider Your Budget & Take Advantage Of Free Trials

According to Customer Loyalty Programs Stats Facts Opinions, the typical US family has memberships in over 18 loyalty programs. But only actively participates in approximately 8.4. 

This highlights the necessity of choosing loyalty management software within your budget and considering the potential return on investment (ROI).

The good news is that a lot of service providers have transparent price structures posted on their main websites. To acquire personalized estimates, use comparative tables or contact sales teams.

Don’t forget to use the power of free trials and demos for loyalty program software. These enable you to try the program out and see if it fits your requirements without any problems before committing.

Read more: 5 Affordable Customer Loyalty Programs For Small Businesses.

Read User Reviews And Case Studies

Case studies and reviews help one understand how the program runs. This might be more helpful than reading product descriptions.

Several resources can help you unearth these valuable resources:

• Software provider websites.
• Industry publications: Industry reports and blogs (like BON’s blog) include reviews of customer retention tools.
• Independent review sites: Find trusted online review sites like Capterra, Gartner Peer Insights, and GetApp,…

These concepts and keywords can help you locate trustworthy review websites with valuable information on loyalty app for your online store.

Read more: 5 Best Digital Loyalty Programs For Small Businesses.

Conclusion

Selecting the appropriate loyalty management software is an investment in your customer connections. Knowing your objectives, loyalty program features, and budget can help your brand develop a successful loyalty program.

BON Loyalty is the perfect choice for shopify shops looking for a feature-rich and easy-to-use solution. Try it for free, use it in numerous languages, and easy integrate with CRM and marketing automation platforms.

Check out these loyalty management systems and try BON Loyalty Rewards Referrals to maximize your customer base.

FAQs

1. What are the key benefits of loyalty management software?

Loyalty program tools help companies create customer connections and boost earnings. Here are a few main benefits:

• Enhanced Customer Retention.
• Improving Customer Lifetime Value (CLTV).
• Reducing Customer Churn.
• Data-driven insights and customer segmentation capabilities.
• Increased customer engagement.
• Improved customer acquisition.

With these benefits, customer loyalty programs may boost income, customer relationships, and e-commerce.

2. How much does customer loyalty platforms typically cost?

Loyalty program tools may cost as little as $25 per month or more than $15,000 yearly. 

3. What are the benefits of using loyalty program software for small businesses?

Sure, loyalty management tools may help small firms compete and build customer relationships. The reason is:

• Level up your customer engagement.
• Boost customer retention at a lower cost.
• Build brand loyalty and advocacy.
• Gain valuable customer insights.

Finally, loyalty management software may transform tiny firms. It boosts growth and success by improving customer retention, brand loyalty, and consumer insights at a low cost.