“No reward” option now available for referral programs

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What's new at BON?

NOVEMBER 02, 2026 Referral program Improved

“No reward” option now available for referral programs

Merchants can now set either the Referrer or the Referred Friend reward to “None”, offering greater flexibility in structuring referral incentives.

What’s changing

  • Flexible Reward Setup: Added the option to choose “None – no reward” for either the Referrer or Referred Friend reward.
  • Validation Rule: To keep the referral program active, at least one reward type (either Referrer or Referred Friend) must be configured. Both rewards cannot be set to “None” simultaneously.
  • Dynamic Widget Display: When a reward is set to “None”, the corresponding reward text automatically hides on the storefront widget.

Why this matters

This gives merchants full control over campaign margins by allowing single-sided referral incentives (e.g., rewarding only the new buyer or only the advocate) without showing empty reward labels to customers.