“No reward” option now available for referral programs
Merchants can now set either the Referrer or the Referred Friend reward to “None”, offering greater flexibility in structuring referral incentives.
What’s changing
- Flexible Reward Setup: Added the option to choose “None – no reward” for either the Referrer or Referred Friend reward.
- Validation Rule: To keep the referral program active, at least one reward type (either Referrer or Referred Friend) must be configured. Both rewards cannot be set to “None” simultaneously.
- Dynamic Widget Display: When a reward is set to “None”, the corresponding reward text automatically hides on the storefront widget.
Why this matters
This gives merchants full control over campaign margins by allowing single-sided referral incentives (e.g., rewarding only the new buyer or only the advocate) without showing empty reward labels to customers.