100+ Customer Loyalty Statistics You Need to Know for 2024
2 July, 2024Customer Loyalty Marketing: The Ultimate Guide for 2024
24 July, 2024Shopify rewards programs may help you encourage repeat purchases, increase brand loyalty, and ultimately boost sales. However, there are so many e-commerce loyalty program apps that it can be hard to choose the right one.
Don’t worry; we’ve got you covered. This complete guide shows you the top rewards programs for Shopify stores for 2024. We’ll discuss their essential features and functions and how they can help your business grow.
Benefits Of Implementing Rewards Programs For Shopify Merchants
Let’s look at the main loyalty program benefits for Shopify merchants:
Improved Customer Retention
For online retailers, a constant battle is customer churn, the rate at which customers stop shopping with them. Reward programs solve this problem by offering points or other benefits for every buy. This not only encourages repeat business and builds brand loyalty but also translates to more sales.
As Supreme Court Justice Oliver Wendell Holmes Jr. said:
“Loyalty is the very heart of trust. And trust is the very essence of civilization.”
This powerful quote is true about rewards programs: they build trust and loyalty with customers, which makes them more involved in your business. This has been proven in studies by Fred Reichheld, which show that a mere 5% improvement in customer retention can lead to a whopping 95% profit increase.
Increased Customer Engagement
Rewards programs aren’t just about getting savings; they also build your loyalty community. They encourage customers to leave reviews, follow you on social media, or recommend you to their friends.
Higher Sales And Revenue
More than 83% of people surveyed by Yotpo say that participating in a reward program makes them more likely to buy from a brand again. That means Shopify rewards programs can encourage repeat customer purchases.
When these things come together, they boost your bottom line. This lets you spend in your Shopify store and helps it grow even more.
Better Customer Data Insights
Inmar Intelligence’s poll found that 65% of shoppers would share their data for personalized rewards. If you track how customers use your Shopify rewards program, you can learn more about them.
Finally, this information will help you enhance your goods and services and please consumers.
Building Brand Loyalty
Based on Loyalty Report 2022, 72% of customers see reward programs as an important part of their relationship with brands. You can give the customer a feeling of value through a good Shopify rewards program. Devoted consumers are more inclined to tell friends and family about your company.
It is word-of-mouth marketing for your Shopify shop.
How To Choose The Best Shopify Rewards Program?
Now, we know that a loyalty program will help your business. However, there are so many to choose from in the Shopify app store that it can be hard to pick the “right” one. Here are some considerations to help you find the best Shopify rewards program:
Integration With Shopify
It is very important to have seamless integration with the Shopify store. Look for a program that has “native integration,” which means that it works directly with your Shopify platform.
Here are some more things to check out:
- POS intergration: This lets you give rewards in-store, so customers have the same online and offline experience.
- Marketing automation integrations let you target messages by consumer behavior and loyalty program activities.
- Integrating your loyalty program with CRM lets you tailor incentives and segment your audience for targeted marketing.
This lets you customize awards and eventually improve your program.
Ease Of Use
Keeping your reward program going shouldn’t feel like figuring out a complex puzzle. When looking for a Shopify rewards program, ensure it is easy to use. Consider a user-friendly interface with clear menus, navigation, and setup.
Also, look for programs with clear reports showing how engaged customers are and how often they redeem their rewards. These reports, which should be presented visually with charts and graphs, can help you make choices based on facts to improve your program.
Customization Options
Adopting a “one-size-fits-all” strategy for reward programs is not appropriate. When looking for a program, make sure it offers many customization choices to create one that fits your brand and your customers.
- Branded Design: Make the program’s layout look like it’s made with your brand’s colors, images, and text. This gives users a consistent experience that supports your brand every time they connect.
- Flexible Tiered Reward Structures: Choose a program that allows you to set up a tiered reward system with different benefits for each level of points earned.
- Customizable Rewards: Find a program that lets you award different points for different things, such as sales, recommendations, and social media activity.
- Targeted Campaigns: For example, send promotional emails to customers at a certain tier.This focused method gives customers a sense of being special and strengthens relationships.
If you want to find the best Shopify rewards program, look for one with many customization options.
Pricing Comparison (Budget-Friendly Options)
There are different price options for the Shopify rewards program. To pick the most affordable plan, you need to know what you need and how much money you have. Here are some things to think about:
- Transaction-Based Pricing: Some Shopify rewards programs charge a small fee for each transaction. This can be a good fit for businesses with a fewer deals.
- Monthly Subscription Fees: There are many programs that offer different levels of payment deals with different benefits and functions. Pick a plan with the tools you need; if your business grows, you might want to upgrade.
- Free Trials: Many Shopify loyalty apps offer free trial periods. Use these trials to explore the program’s features, learn how it works, and get a feel for it before you pay for it.
The best software not only has the most affordable cost, but also offers the greatest value. You can choose the best Shopify rewards program app that helps your business grow over the long term.
Analytics And Reporting
It is important to find a program with complete reporting tools. These loyalty program options (Shopify) keep track of important data about how your customers. Here’s what to look for:
- Customer Engagement Tracking: Track points earned, incentives, and program participation. This information helps you understand how people use your program and find ways to improve it.
- Customer Segmentation lets you customize awards, send relevant ads to specific customer groups, and get the most out of your program.
- Campaign Performance Measurement: Don’t forget to keep track of how well your loyalty program efforts are doing, like birthday rewards or referral programs. Check to see which efforts your customers respond to the most, and then change your approach to fit.
If you choose a program with strong data and reporting tools, you’ll get the information you need to make smart choices. This will improve your program and build a customer base that keeps returning for more.
Customer Support (Reliable And Responsive)
Pick a program with good customer service to make sure you can get help when you need it. Give priority to Shopify customer loyalty solutions that provide 24/7 assistance via a variety of channels (email, chat, or phone).
You can get help quickly and easily this way, so your program will keep going well.
Top 9 Shopify Loyalty Program Apps In 2024
Listing the 9 Shopify loyalty program apps for 2024, we highlight the distinctive qualities that define every one of them:
1. BON Loyalty
Comparing the top loyalty program apps for Shopify merchants, BON Loyalty lets you fully customize rewards and loyalty program elements, ensuring your brand experience is smooth.
Rating in 2024: 4.9/5.0 ⭐ (1,502+).
Key features:
- 18+ point-earning activities: A variety of opportunities for customers to add points promotes interaction.
- Referral Program: Rewards for referrals, reviews, and social media participation may minimize attracting customers’ costs.
- VIP tiers: Create tiered reward structures to incentivize repeat purchases and loyalty.
- Fully customized rewards like discounts, early entry to sales, or free stuff.
- Branded loyalty experience: Make sure that the emails, content, loyalty page, and widget all represent your brand.
- Multilingual support: More than 250 languages can be used to show reward details and emails.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Fera Product Reviews.
- LAI Product Reviews.
- Judge.me Product Reviews.
- Headless – Hydrogen.
- PageFly Landing Page Builder.
- Klaviyo: Email Marketing & SMS.
Customer Support: 24/7.
Pricing:
Free Trial: Installation is free and limited to 250 orders. There are no extra charges on orders.
2. Smile.io
Smile.io’s features, like guest points and nudges, can help incentivize repeat purchases and program participation.
Rating in 2024: 4.9/5.0 ⭐ (6,090+).
Key features:
- Effortless Management: Smile.io has an easy-to-use dashboard that makes running your reward program simple.
- Branded Loyalty Experience: You can customize the rewards icon, panel, and text to match your brand’s style.
- Guest Points Earning: Encourage first-time purchases by allowing guest shoppers to earn points.
- Engagement Nudges: Sending target reminders to customers about their points and connection links will get them more involved with the program.
- Multilingual Support: Your full reward program can be translated automatically into one of six languages (there may be more, but they weren’t stated)..
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
Okendo: Product Reviews & UGC. - Klaviyo: Email Marketing & SMS.
- Mailchimp.
Customer Support: Specialized professionals answer questions and give technical help but don’t have 24/7 assistance.
Pricing:
Free trial with a maximum of 200 orders per month. Each extra $100 order costs $20.
3. Yotpo Loyalty & Referrals
Yotpo Loyalty‘s 20+ ready-made campaigns can get your program off the ground with little work. This helps companies that don’t have the time or money to create their complicated payment systems.
Rating in 2024: 4.7/5.0 ⭐ (2,507+)
Key features:
- Agile Platform: The tool lets you quickly change your program based on how well it works.
- 20+ Out-of-the-Box Campaigns: Use pre-made campaigns that promote program participation and other client activities with incentives.
- Diverse Rewards and VIP Tiers: Offer a range of rewards and a structure for your program that builds on itself to keep customers interested.
- Detailed Program Analytics: Comprehensive loyalty and referral program data can help you understand how your customers act.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Yotpo’s ecosystem.
Klaviyo: Email Marketing & SMS. - SMSbump.
- Recharge Subscriptions.
- Gorgias.
Customer Support 24/7: No.
Pricing:
Free trial with less than 100 orders. Following 500 monthly orders, each order costs $0.20.
4. LoyaltyLion
LoyaltyLion works with a lot of different types of businesses. However, the price may be better for medium-sized to big companies that need more advanced features.
Rating in 2024: 4.6/5.0 ⭐ (585+)
Key features:
- Points-Based Rewards: Set up a points system to encourage people to sign up, get them to buy from you again, and get them more involved.
- Free Loyalty Page (for Classic plans and above): This can be very helpful for companies that want to build a branded loyalty experience without spending much money.
- Data and Segmentation: This lets you ensure that your program and messages have the most effect possible.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- ReCharge – Recharge Payments.
- Klaviyo Marketing Automation.
- Okendo Reviews & Ratings.
- Omnisend – Omnisend Email Marketing & SMS.
- Gorgias Helpdesk.
- Attentive Mobile Marketing.
Customer Support 24/7: No.
Pricing:
Free trial for orders below 400. There are no extra fees for orders.
5. Growave Loyalty
Growave has many features that could make having different apps for things like recommendation programs, wish lists, reviews, and connecting to social media unnecessary. This could be great for companies that want a simple answer that saves them money.
Rating in 2024: 4.8/5.0 ⭐ (2,071+)
Key features:
- Replaces Many Apps: Growave can connect to social media and have reward programs, wish lists, reviews, and more, so you don’t have to use many apps.
- Loyalty Program and VIP Tiers: Increase customer retention with loyalty rewards and tiered rewards.
- User-Friendly Program Setup: Manage all features from a single dashboard without coding.
- Extensive Customization: The program works well with any Shopify theme because it has many editing choices.
- Multi-Language Support: Reach people worldwide by making features available in many languages.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Pagefly Landing Page Builder.
- GemPages Landing Page Builder.
- Klaviyo: Email Marketing & SMS.
- Omnisend: Email Marketing & Automation.
- Gorgias: Helpdesk for Ecommerce.
- PushOwl: Web Push Notifications.
- Ampify.me: Push Notifications.
- Postscript: SMS Marketing.
- Recharge: Subscriptions for Shopify.
Customer Support: 24/7.
Free trial for below 100 orders/month. After that, 500 orders a month, $15 for every 100 extra orders
Pricing:
Free trial for below 100 orders/month. After that, 500 orders a month, $15 for every 100 extra orders
6. Rivo Loyalty & Referrals
Rivo is ready to work with brands that sell directly to customers. Focusing on customer engagement and happiness rates shows that Rivo values looking at data and making these brands better.
Rating in 2024: 4.9/5.0 ⭐ (2,021+)
Key features:
- Frequent Product Updates: Rivo prioritizes updating their products regularly (maybe once a week) so that their answer uses Shopify’s newest features.
- Developer Toolkit: Rivo has developer tools that let advanced users fully customize the program.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Klaviyo: Email Marketing & SMS.
- Gorgias: Helpdesk for Ecommerce.
- Postscript: SMS Marketing.
- Attentive Mobile Marketing.
- Sendlane: Email Marketing Automation.
- Skio Subscriptions.
Customer Support: 24/7.
Pricing:
Free trial for up to 200 monthly orders. $49 per night for shops that ship 400 items per night.
7. Marsello
If you need a highly customized loyalty program with unique features, Marsello might not offer enough flexibility compared to dedicated loyalty program apps.
Rating in 2024: 4.4/5.0 ⭐ (375+)
Key features:
- Reward Variety: Use points, rewards that can be redeemed, discounts, VIP levels, and referral programs to get people to buy from you.
- Customization: Change the rewards, points, and VIP levels to fit your business and your customers’ tastes.
- Data-Driven Optimization: You can learn more about how your customers act by combining data from sales and reward programs. Use complex analysis tools to look at how well your campaigns are doing and make marketing decisions based on data.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Lightspeed Retail.
- Cin7.
- Heartland Retail.
- Klaviyo: Email Marketing & SMS.
Customer Support 24/7: No.
Pricing:
Free trial: No. Rates start at $135 per month plus $15 per customer block.
8. Loloyal Loyalty
This app probably works for businesses of all sizes, but Loloyal‘s features may make it better for small companies that need a flexible loyalty program.
Rating in 2024: 4.9/5.0 ⭐ (974+)
Key features:
- Easy Brand Customization: Create a reward program that complements your brand’s overall look and feel.
- Increased Customer Engagement: Encourage customers to collect points and receive rewards, leading to more purchases and involvement through reviews, social sharing, and notes (pop-ups, emails, and end dates) for loyalty program interactions.
- Omnichannel Experience: Connect online and offline store data & analytics with POS integration.
- Multilingual Support: Cater to a wider audience with support for many languages.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Judge.me Reviews.
- Trustoo: Reviews.
- Fera Reviews.
- Pagefly Landing Page Builder.
- Klaviyo: Email Marketing & SMS.
- Willdesk: Live Chat & Helpdesk.
Customer Support 24/7: No.
Pricing:
Free trial up to 50 monthly orders.
9. Rise.ai
As a reward, Rise.ai gives customers shop cash, which is a clear and fair way to show value compared to systems that use points. Businesses that want to get people to buy from them again may find this very useful.
Rating in 2024: 4.8/5.0 ⭐ (1,077+)
Key features:
- Omnichannel Rewards: Works with Shopify POS to give customers rewards for buying things in-store and online, making the loyalty experience more united.
- Proactive Loyalty Programs: This enables you to create and implement loyalty programs that reward consumers for recurring purchases and encourage them to accumulate store credit.
Shopify Integration:
- Shopify Flow.
- Shopify POS.
- Checkout.
- Klaviyo: Email Marketing & SMS.
- Recharge Subscriptions.
- Okendo: Reviews & Ratings.
- Loop Returns: Self-Service Returns Portal.
- Loox: Visual UGC & Reviews.
- Narvar: Post-Purchase Automation.
Customer Support 24/7: No.
Pricing:
Free trial: No. $2 for every order over 100 orders.
Case Studies Of Successful Rewards Programs On Shopify
Özel Beslenme, a drugstore with over 2,000 vitamins, medicines, and healthy foods. Even though there was a lot to choose from, a Turkish online shop had trouble keeping customers returning.
Solution: They implemented the BON Loyalty app, attracted by its features and affordability.
Results: Their loyalty program made more than $13,000 in only three months. A huge victory in the retail industry, with a 6% increase!
Ismail’s story with BON Loyalty shows how a reward program app can make a huge difference in a company. He not only solved the early issues but also established an example for the customer connection. This demonstrates how well the correct tools can overcome the most difficult environments.
Conclusion
There are new ways to connect with customers every day, but Shopify customer engagement tools are still useful tools for Shopify sellers. We’ve looked at many choices, and each has its features and functions. BON Loyalty stands out because it is affordable, easy to use, and has great customer service.
Please keep our blog up to date with the latest reviews about the reward program.
FAQs
What is the best rewards program software for Shopify merchants?
There isn’t just one “best” rewards program app for all Shopify stores. The best option for you will depend on your wants and goals. To help you decide, here is a list:
- Features: Levels, points, connections, or a certain set of features.
- Audience goal: Let them choose between savings and store credit.
- Size of Business: Pick software that can grow with your company (basic for new businesses, full for larger ones).
You may choose the best rewards program software for Shopify shop client retention and sales after due analysis and study.
How much do rewards programs for Shopify merchants typically cost?
For Shopify sellers, rewards programs can cost a lot of different amounts based on the app, features, and price plans. Still, you may start a loyalty program for as low as $25 a month.
Can rewards programs increase customer retention for Shopify store?
Yes, the Shopify reward programs app can help you keep customers coming back. Customers feel like they are important, which makes them more likely to stay loyal.
Lindsey Nguyen is a Content Marketing Specialist at BON Loyalty, specializing in digital marketing and eCommerce. At BON Loyalty, she crafts content that empowers Shopify store owners to build and sustain thriving customer relationships through innovative loyalty programs. Her articles, often featured on the BON Loyalty blog, provide valuable strategies and insights that help businesses enhance customer loyalty and increase customer lifetime value.