You want to know more about your customers? The more you know, the better you can serve them. That’s where our updated “Complete Profile Rule” comes in, solving the challenge of collecting essential customer information beyond just an email address.

Why the “Complete Profile” feature is updated?

With the “Complete Profile” feature, you can encourage more customers to share their details, helping you better understand your audience. This leads to more targeted marketing and improved customer relationships.

However, if you use the ‘New Customer Account’ for your Shopify store, you can only collect your customer’s email. Understanding your need to know your customers better, we are excited to introduce our upgraded Complete Profile feature.

What’s new in this update?

This feature initially rewards points to customers who complete their profiles by filling out a form with specific fields. It’s a simple yet powerful tool that encourages customers to provide more details of their personal information. 

With the new version of this feature, merchants have more options for what to include in the form: full name, age, sex, and phone number.

Once your customers submit, All this data is securely saved in the “Customers > Customer Details” tab. And remember, it’s a one-time action—customers can’t re-enter their details once completed.

 The benefits of our upgraded “Complete Profile” feature

Our latest update is designed to give you deeper insights into your customers. By collecting more detail and comprehensive data, you gain a complete picture of who your customers are. This allows for enhanced segmentation, letting you tailor your marketing efforts with precision.

Think about the possibilities: age-specific discounts, gender-targeted promotions, or customized content and recommendations. Personalized communications like these boost customer loyalty. With the updated “Complete Profile” feature, every interaction becomes more relevant and meaningful, elevating customer satisfaction and loyalty.

Ready to Get Started?

The good news is that this upgraded feature is available in all plans. So, don’t miss out on this opportunity to get to know your customers better. Activate the “Complete Profile” feature today and start gathering valuable customer insights. Your marketing strategy will thank you!

If you have any other questions, kindly contact our support team via our 24/7 live chat or email us at [email protected].

Lindsey Nguyen

Lindsey Nguyen is a Content Marketing Specialist at BON Loyalty, specializing in digital marketing and eCommerce. At BON Loyalty, she crafts content that empowers Shopify store owners to build and sustain thriving customer relationships through innovative loyalty programs. Her articles, often featured on the BON Loyalty blog, provide valuable strategies and insights that help businesses enhance customer loyalty and increase customer lifetime value.