Free Shipping rewards
This guide will walk you through the steps to set up Free Shipping rewards in BON Loyalty quickly and effectively
Introduction
Did you know that unexpected shipping costs are one of the top reasons for cart abandonment? By offering free shipping as a reward, you’re removing one of the biggest barriers to completing a purchase. This perk makes your customers feel appreciated while also incentivizing them to redeem points and shop more frequently. It’s a win-win!
Where and how to set up Free Shipping rewards
To create a Free Product reward in BON Loyalty, follow these simple steps:
1. Navigate to BON > Point Programs > Redeem Points > Add More > Free Shipping.
2. Enter a title for the reward. This title will be visible to your customers, so make it clear and appealing.
Pro Tip: If your website supports multiple languages, make sure you update the title for each language. BON’s multi-language display feature is available on the Basic plan and higher.
Discount tags (for Shopify Plus merchants):
To combine multiple product discounts on the same product at checkout, enter a discount tag here. The tag will be added to every discount code generated from this reward. You must also configure the corresponding discount combination settings and matching tags in Shopify Plus.
For setup instructions, see Shopify’s guide to combining product discounts on the same product.
3. Set the number of points required for Free Shipping. Enter how many points customers will need to redeem to qualify for free shipping.
4. Decide whether to check the box “Set a maximum shipping amount this can be applied to”
- If unchecked: The Free Shipping reward will automatically cover the entire shipping cost for the order, no matter the amount.
- If checked: You can specify the maximum shipping amount to which this reward applies. For example, if you set the limit to $1, the reward can only cover up to $1 of the shipping cost. If the shipping cost exceeds that amount, the reward cannot be applied at checkout.
Set additional conditions (Optional)
To further customize your Free Shipping rewards, you can set the following conditions:
1. Purchase type: To customize which orders are eligible for your Free Shipping Discount, choose one of the following purchase types:
– One-time purchase: Apply the discount to one-time purchases only.
– Subscription order: Apply the discount to subscription orders only.
– Both: Allow the discount to be used for both one-time purchases and subscription orders.
NOTE: A subscription app must be installed on your store to enable subscription discounts. Click Help me check to verify compatibility.
2. Minimum purchase requirement: Require customers to spend a minimum amount to apply the discount.
Example: The discount can only be applied to purchases of $20 or more.
3. Reward expiration: Set an expiration date for the discount code, which begins immediately after it is redeemed.
Example: The code expires 10 days after redemption.
4. Eligibility: Select if the discount can be applied to all customers, or only to specific segments. These segments are created in Shopify.
5. Combinations: Enable the discount to be combined with other types of discounts. Discounts in Shopify are categorized into classes, such as:
- Order Discount
- Product Discount
- Shipping Discount
You need to identify the discount classes and decide which ones can be combined.
Example: If you want a $100 Free shipping (Free Shipping discount) to combine with a Free Product discount, check the box for “Product discount” in the Free shipping Discount settings. Then, in the Free Product discount settings, check the box for “Free shipping discount.” Both discount classes need permission to combine, much like mutual consent in a partnership.
IMPORTANT NOTE: Discounts are generated by Shopify, and the rules for combination discounts are set by Shopify. To learn more, you can visit the Shopify Discount Combinations documentation HERE.
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